Press Releases

Traditionally businesses paid hefty monthly retainers for press releases with the hope that someone could pull enough strings to get their information to the right publishers. It took a lot of leg work, a lot of lunches, a lot of golf and a ton of favors to be called in.

Thanks to the internet, press releases can now reach thousands of editors in a matter of seconds.

Press Releases now serve 2 functions:

• To gain press and brand awareness as well as new customers
• To give an expert reference status to articles that help boost your search engine rankings in Google and Yahoo, and enhance your overall website’s “value” as determined by various algorithms of leading search engines.

The higher your pages are ranked, the more visitors come to your site, which translates to an amazing potential for revenue growth. There’s no better way to do this than through a well-written, web-based press release.

Dire Solutions’ Web-based Press Release Program – Our new program is an affordable way to raise the brand awareness of your business, increase your marketing exposure and enhance your current SEO techniques.

How it works:

• During an agreed upon time frame our copywriters will contact you to develop a newsworthy article.
• Once approved, your PR is released as a premium press release, which exposes you to Google, Yahoo, local papers, AOL, 10 industry specific targets, Keyword Call Out, 5 metro areas, Topix and more.
• You can also receive reports detailing your PR stats.

Pricing - Press Releases start at $450 and go up depending on the quality of the writing and distribution options.